How to Follow Up Like a Pro Without Sounding Desperate

Following up is awkward. How to follow up like a pro without sounding desperate is something we’ve all googled, probably more than once.

You send a message. No reply. Now what?

Do you follow up in a day? A week? Should you double-text? Do they think you’re annoying?

I’ve been there. And let me tell you—the way you follow up can either get you the deal, or ghosted forever.

This guide will break it down, step by step. Easy, human, no-cringe follow-ups that actually work.

Before we dive in, if you’re serious about levelling up your communication game and landing more deals, check out my eBook here.


Why Follow-Ups Are Non-Negotiable

Think of follow-ups like seasoning. Too little? Bland. Too much? Overkill. Just enough? Perfectly persuasive.

Here’s what I realised:

  • People are busy. Your message isn’t personal, it’s just buried.
  • They forget to reply. That’s it.
  • Some folks want to see if you’re serious.
  • The world runs on reminders.

So, no – you’re not annoying. You’re just showing you care. But there’s a method to doing it right.


When Should You Follow Up?

Timing matters. Like waiting to text back after a first date.

Here’s the sweet spot:

First follow-up:

  • 24–48 hours after no reply.

Second follow-up:

  • 3–4 days later.

Final nudge:

  • One week later.

That’s the basic rhythm. Space things out, and don’t sound robotic.


How to Follow Up Like a Pro Without Sounding Desperate

This is the juicy bit. Let’s talk how to follow up like a pro without sounding desperate and actually get a response.

1. Lead With Value

Never just say “Hey, checking in.”

Boring. Ignorable. Try this instead:

  • “Hey [Name], just wanted to share something that might help with [their problem].”
  • “Thought of your [project/problem] and had an idea you might find useful.”

You’re not just nudging—you’re showing up with something worth their time.

2. Keep It Short and Sweet

No essays. Just get to the point.

  • Remind them who you are.
  • Mention the context.
  • Deliver the value.
  • End with a clear CTA (Call to Action).

Example:

Hey Sarah, just looping back on the proposal I sent on Tuesday. Had a quick thought that might improve the conversion rate on your landing page. Would love to chat if you’re free this week.

3. Use Their Preferred Channel

If they replied fast on LinkedIn, don’t now hit them up via email.

Stick to where they were most active. That’s your golden lane.

4. Stack Follow-Ups Like a Pro

Each follow-up should feel fresh, not like a copy-paste job.

Here’s how:

  • First: Reiterate the value.
  • Second: Add a new insight or resource.
  • Third: Light humour or a pattern interrupt (e.g., “Maybe you fell into a Slack black hole – totally get it!”)
  • Final: Direct and respectful.

Example:

Hey, last nudge from me! Totally understand if now’s not the right time. Just wanted to make sure this didn’t slip through the cracks.


Things to Say (and Not Say)

✅ Say this:

  • “Quick reminder…”
  • “Following up on our chat about [X]…”
  • “Had another idea re: [project/goal]…”
  • “Happy to jump on a call if helpful.”

❌ Avoid this:

  • “Just wondering if…”
  • “I guess you’re busy…”
  • “Sorry to bother…”
  • “Did you get my message?”

Why? Because it screams insecurity.

You’re not begging—you’re providing value.


Examples That Actually Work

Here are plug-and-play messages you can tweak:

Follow-Up #1 – Value-Based

Hey [Name], hope your week’s going well! Just following up on my message from [day]. Had another idea about how we could [solve problem/meet goal]. Let me know what you think!

Follow-Up #2 – Resource Drop

Thought this might help with your [goal/challenge]. Attaching a quick resource that might save you time. If it looks good, happy to chat further.

Follow-Up #3 – Pattern Interrupt

Not sure if you’ve been kidnapped by meetings or your inbox is plotting against you 😅 — either way, here’s me showing up again. Let me know if you’re still keen!

Follow-Up #4 – Closing the Loop

Totally understand if this isn’t a priority right now. I’ll leave it here, but if it ever bubbles back up, I’d still love to help. Cheers!


Common Mistakes That Make You Look Desperate

  • Over-following up. If you send 3 messages in 2 days, chill.
  • No value. Following up just to follow up? Waste of space.
  • Weird energy. Apologising too much, or sounding nervous.
  • Wrong timing. Don’t send follow-ups during weekends or midnight. Time it for mid-morning weekdays.

Tools That Help You Automate Without Sounding Robotic

Want to stay on top of your follow-ups but not become a full-time chaser?

Here are tools I personally use:

  • Mailtrack or Yesware – See if your email was opened.
  • Boomerang for Gmail – Schedule your follow-ups.
  • Streak CRM – Track email threads directly in Gmail.
  • Notion or Trello – Quick kanban to track who you’ve followed up with.

Just remember: tools help. But tone is everything.


FAQs About Following Up

How many times should I follow up before giving up?

3-4 times max. Space them out. If there’s still no response, let it go gracefully.

What if they open the message but don’t reply?

Assume they’re busy. Wait 2–3 days and follow up with fresh value.

Should I follow up on weekends?

Nope. Hit their inbox during weekday working hours, ideally around 10 AM.

Can I follow up on LinkedIn if I emailed first?

Yes—but keep it respectful. Say something like, “Just dropping a quick note here in case my email got buried.”


Final Thoughts on How to Follow Up Like a Pro Without Sounding Desperate

Following up is part art, part patience, and a whole lot of persistence.

How to follow up like a pro without sounding desperate comes down to one thing:

Be human, bring value, and respect their time.

That’s it. No tricks. No begging. No cringey vibes.

Just clear, confident communication.

If you can do that consistently, you’ll never worry about sounding desperate again.

Want more practical content like this? Head back to the home page and explore the full range of insights, tools, and training.

more insights